Powell Blinds needed a complete new identity and as a result Mandarin re-branded the entire company. We took into consideration the type of market and customers that Powell Blinds sits in and developed from there.
When developing the logo it had to be clean and sophisticated and match the type of client that Powell Blinds tends to deal with. Sophistication as well as modern was part of the logo brief.
A full set of stationery was produced with the Powell Blinds corporate colours and branding. Ranging from letterheads to HTML email signatures Powell Blinds was fully equipt.
The company is divided as it has two different types of customer; luxury residential installations and commercial. Therefore the website had to reflect this trend.
In order to create a bit of a buzz the landing page has had three separate moving images which give the images a sense of depth.
HTML email signature.
A responsive email signature written in HTML was very important in order to continue the brand identity throughout.
6 - 6
About This Project
Powell Blinds approached Mandarin needing a new website and corporate identity. It was time for a re-brand. Mandarin set off by producing a logo that incorporated requirements of the specification.
The website had to be appropriate for the type of clients that often came to Powell Blinds and this was normally high end residential and business.